New Balance New Balance 204L 2025

Description

This image for the New Balance 204L project was captured by photographer Sascha Oda with fashion styling by Rikke Wackerhausen and makeup by Marie Thomsen. Model Klara Kristin poses dynamically in a pale yellow dress paired with light-coloured sneakers and tall socks. The scene is set on an ornate stone bridge with decorative balustrades under a soft, overcast sky. Natural daylight illuminates the subject, casting subtle shadows on the paved ground. The composition captures a kinetic, expressive movement highlighting the footwear and apparel.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Sportswear

Color

Background

Bridge

Context

Advertising Campaign