Brand
ProjectBrand Identity

Mott's Brand Identity 2025
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Description
An outdoor advertising billboard for Mott's Clamato is mounted against an urban building exterior background. The display features a bright red background with bold typography reading Sweet N Xtra Spicy alongside a red beverage can. The right side of the advertisement showcases an elderly woman wearing sunglasses and a red beaded necklace while holding a cocktail glass garnished with a celery stalk and chili pepper. The campaign uses clean graphic design layouts and vibrant product imagery.
