BrandMott's
ProjectBrand Identity

Mott's Brand Identity 2025
Associated creatives
Tags
Description
An outdoor advertising billboard for Mott's Clamato is mounted against an urban building exterior background. The display features a bright red background with bold typography reading Sweet N Xtra Spicy alongside a red beverage can. The right side of the advertisement showcases an elderly woman wearing sunglasses and a red beaded necklace while holding a cocktail glass garnished with a celery stalk and chili pepper. The campaign uses clean graphic design layouts and vibrant product imagery.
Style
Horizontal, Commercial, Saturated
Industries
Beverages
Color
Crimson (70%)
Pure White (30%)
Background
Residential Building
Context
Out of Home (OOH)
