Brand

H&M Mohamed Hassan x HM Man by Paolo Steve 2024
Associated creatives
Tags
Description
Black and white portrait of model Mohamed Hassan wearing a textured patterned jacket over a plain t-shirt against a plain studio wall. The image was captured by photographer Paolo Steve for H&M as part of the Mohamed Hassan x HM Man project. The composition focuses on a medium shot of the subject with arms crossed, featuring soft natural lighting and monochromatic tones.
Style
Editorial, Vertical, Commercial, Monochrome
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Charcoal (70%)
Pure White (30%)
Background
White Seamless
Context
Advertising Campaign
