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Mia Regan wades into the ocean wearing a long pale yellow backless slip dress with arms outstretched.

H&M Mia Regan x H&M 2025

Associated creatives

Tags

Description

Model Mia Regan wades into shallow coastal waters wearing a sweeping, backless butter-yellow slip dress. Photographed from behind by Laura Jane Coulson for the Mia Regan x H&M collaboration, she extends her arms with windblown hair amidst breaking sea foam. Bright natural daylight illuminates the turquoise water and distant coastline dotted with sailing boats beneath a clear sky.

Style

Vertical, Commercial, playful, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Butter (80%)

Background

Ocean

Context

Advertising Campaign