H&M Mia Regan x H&M 2025

Description

Captured by photographer Laura Jane Coulson for the Mia Regan x H&M collaboration, model Mia Regan is photographed floating on her back in a bright turquoise swimming pool. She wears a two-piece burgundy bikini detailed with contrast orange straps and extended side ties. Direct overhead sunlight illuminates the scene, casting dynamic water caustics and refracted light patterns across her skin and the clear water.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Swimwear

Color

Background

Outdoor Pool

Context

Advertising Campaign