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Mia Regan crouching barefoot on a rocky coastal cliff wearing a white tank top and khaki cargo pants.

H&M Mia Regan x H&M 2025

About

Model Mia Regan crouches barefoot on warm coastal sandstone rocks along the shoreline for the Mia Regan x H&M campaign, captured by photographer Laura Jane Coulson. She wears a fitted white ribbed tank top paired with cropped olive khaki cargo pants featuring drawstring ties, accessorized with a bold silver cuff bangle. Natural golden hour light illuminates the scene against a shimmering sea backdrop. The styling is complemented by hair by Fabio Petri and makeup by Celia Burton.

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Background

Rocky Coast

Context

Advertising Campaign