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BrandMexicue
ProjectBrand Identity
Hand holding a yellow Mexicue menu on a vibrant green surface alongside sliced citrus fruits and a cocktail glass

Mexicue Brand Identity 2018

Associated creatives

High Tide
High TideGraphic Design

Tags

yellow menumexicue menubrand identity menumenu designhand holding menuyellow papermenu

Description

Graphic design brand identity project for Mexicue created by High Tide. A hand holds a bright yellow menu featuring black typography against a solid green surface. Arranged around the menu are a glass of amber cocktail with an orange slice, halved lemons, and a lime half casting crisp shadows under direct lighting. The composition showcases a clean and vibrant aesthetic with bold primary colour contrasts.

Style

Horizontal, Commercial, Saturated, Clean, Minimalist

Techniques

Typography, Natural light

Industries

Restaurants

Color

Golden Yellow (50%)
Lime (50%)

Background

Solid Colour

Context

Advertising Campaign