Brand
ProjectTrue to Myself

Max Mara True to Myself 2026
Associated creatives
Tags
Description
Model Imaan Hammam poses in a long, plush cream teddy coat for the Max Mara campaign titled True to Myself. She holds a structured black handbag, looking back over her shoulder toward the camera. The setting features a mottled stone wall with diagonal patterns of sunlight and shadow playing across the background. Oliver Hadlee Pearch photographed the scene, utilizing natural light to highlight the rich texture of the coat and the soft tones of the subject.
