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  • ·Max Mara Spring 2025 Campaign featuring Vittoria Ceretti
BrandMax Mara
ProjectSpring 2025 Ad Campaign
Model Vittoria Ceretti in a backless black blazer holding a handbag against a geometric wall in a Max Mara campaign.

Max Mara Spring 2025 Ad Campaign 2025

Associated creatives

Ian Griffiths
Ian GriffithsMax Mara Creative Director
Craig McDean
Craig McDeanPhotographer
Vittoria Ceretti
Vittoria CerettiModel
Tonne Goodman
Tonne GoodmanStylist
Esther Langham
Esther LanghamHair
Mark Carrasquillo
Mark CarrasquilloMakeup
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Piers Hanmer
Piers HanmerSet Designer

Tags

vittoria cerettimodel in black blazerblack blazerbackless blazerblack handbagwoman in black suitblack trousers

Description

Captured by photographer Craig McDean for Max Mara's Spring 2025 ad campaign, model Vittoria Ceretti poses against a modern architectural background featuring vertical panels and muted pink tones. She wears a structured black blazer with a dramatic open back paired with matching trousers, holding a soft black leather handbag. Her hair is sleekly styled into a low bun, complementing the clean lines of the art-directed set designed by Piers Hanmer. Creative direction is led by Ian Griffiths, with styling by Tonne Goodman, hair by Esther Langham, and makeup by Mark Carrasquillo.

Style

Vertical, Commercial, Clean, Minimalist

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Set-dressed

Context

Advertising Campaign