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  • ·Max Mara Fall 2025 Ad Campaign Campaign Editorial
BrandMax Mara
ProjectFall 2025 Ad Campaign
Model wearing burgundy jacket and matching knit leggings holding a leather tote bag in an overgrown landscape.

Max Mara Fall 2025 Ad Campaign 2025

Associated creatives

Ian Griffiths
Ian GriffithsMax Mara Creative Director
Craig McDean
Craig McDeanPhotographer/Director
Theo Stanley
Theo StanleyDirector of Photography
Angelina Kendall
Angelina KendallModel
Tonne Goodman
Tonne GoodmanStylist
Garren
GarrenHair
Mark Carrasquillo
Mark CarrasquilloMakeup
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Stefan Beckman
Stefan BeckmanSet Designer

Tags

woman in burgundy jacketburgundy jacketjacketwoman holding leather bagleather bagbag

Description

This image for the Max Mara Fall 2025 ad campaign features model Angelina Kendall standing in a dramatic, wild landscape under a stormy sky. Styled by Tonne Goodman, she wears a deep burgundy belted jacket with matching ribbed trousers and leather gloves, carrying a structured dark leather tote bag. The scene is shot by Craig McDean with set design by Stefan Beckman, featuring tall grasses and rocky terrain framing the subject. The color grading emphasizes deep earthy tones and rich burgundy hues under an overcast atmosphere.

Style

Editorial, Horizontal, Moody

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Burgundy (70%)
Espresso (30%)

Background

Park

Context

Advertising Campaign