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  • ·Mavi Mens Summer '26 Paul Hupfer Surfboard Campaign
BrandMavi
ProjectMavi Mens Summer '26
Model Paul Hupfer sitting on a wooden bench with a vintage surfboard wearing an off-white shirt, cream pants, sunglasses, and sandals.

Mavi Mavi Mens Summer '26 2026

Associated creatives

Hayden Worsfold
Hayden WorsfoldPhotographer
Julianna Alabado
Julianna AlabadoFashion Editor/Stylist
Riad Azar
Riad AzarHair Stylist
Damia Fries
Damia FriesExecutive Producer
Paul Hupfer
Paul HupferModel

Tags

paul hupferman sitting on benchman sittingman in sunglassescream overshirtoff white shirtcream trouserswhite pantsblack fisherman sandalsleather sandalsvintage surfboardwooden surfboardsurfboard

Description

Captured by photographer Hayden Worsfold for the Mavi Mens Summer '26 campaign, model Paul Hupfer is seated outdoors on a rustic wooden bench under bright direct sunlight. Styled by Julianna Alabado, he wears an open cream overshirt layered over a subtle striped t-shirt with matching cream trousers, dark sunglasses, and black leather fisherman sandals. A retro surfboard striped in red and yellow leans against the textured white wall in the background, anchoring the warm coastal aesthetic.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Menswear

Color

Cream (60%)
Jet Black (20%)

Context

Advertising Campaign