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  • ·Paul Hupfer for Mavi Mens Summer '26 Campaign
BrandMavi
ProjectMavi Mens Summer '26
Black and white portrait of a man with curly hair wearing an open white shirt over a white tee against a white backdrop.

Mavi Mavi Mens Summer '26 2026

Associated creatives

Hayden Worsfold
Hayden WorsfoldPhotographer
Julianna Alabado
Julianna AlabadoFashion Editor/Stylist
Riad Azar
Riad AzarHair Stylist
Damia Fries
Damia FriesExecutive Producer
Paul Hupfer
Paul HupferModel

Tags

paul hupferman in white linen shirtman in white shirtwhite linen shirtwhite button down shirtwhite t shirtcurly hair man

Description

A clean black and white menswear portrait featuring model Paul Hupfer for the Mavi Mens Summer '26 campaign. He wears an unbuttoned white linen collared shirt layered over a white crewneck t-shirt with a delicate silver chain necklace. Captured by photographer Hayden Worsfold, the shot utilizes soft, high-key studio lighting set against a seamless white background, highlighting natural hair texture and clean facial features.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Soft Light

Industries

Menswear

Color

Pure White (60%)
Jet Black (20%)

Background

White Seamless, Residential Building

Context

Advertising Campaign