Massimo Dutti Modern Archetype 2026

Description

Captured by photographer David Portela for Massimo Dutti's Modern Archetype project, this full-length editorial portrait features model Francisco Henriques standing against a minimalist white wall interior. Henriques wears a tailored dark blazer, loose trousers, and sandals, complemented by a crewneck t-shirt underneath. Styled by Christian De Galvez with art direction by Ed Martin and makeup by Victor Alvarez, the composition presents a clean, relaxed approach to contemporary menswear. The lighting is soft and natural, emphasizing the clean lines and neutral tones of the styling within the minimalist architectural setting.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Menswear

Color

Background

White Seamless

Context

Advertising Campaign