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Project'Decade of the Rose' 2024 Ad Campaign
Model wearing a leather coat and headscarf holding a handbag on a city street for Magda Butrym

'Decade of the Rose' 2024 Ad Campaign 2024

Associated creatives

Magda Butrym
Magda ButrymCreative Director
Warsaw Creatives
Warsaw CreativesAgency
Vitali Gelwich
Vitali GelwichPhotographer
Tatiana and Karol
Tatiana and KarolVideographer
Malgosia Bela
Malgosia BelaModels
Jakob Kjelgaard
Jakob KjelgaardStylist
Claire Grech
Claire GrechHair
Min Kim
Min KimMakeup
Maria Gajewska
Maria GajewskaArt Direction
Katarzyna “Coco” Śledź
Katarzyna “Coco” ŚledźArt Direction
Anna Szczęsny
Anna SzczęsnySet Designer
Maanam “Szał niebieskich ciał”
Maanam “Szał niebieskich ciał”
Warsaw
WarsawLocation
Poland
PolandLocation

Tags

malgosia belawoman wearing leather coatleather coatlong leather coatwoman in headscarfpatterned headscarfheadscarfblack handbaghandbag

Description

Magda Butrym presents the Decade of the Rose 2024 ad campaign, featuring model Malgosia Bela photographed by Vitali Gelwich. The black and white portrait captures a model wearing a long dark leather coat and a patterned headscarf while holding a handbag against a stone architectural backdrop on a city street. Art direction by Maria Gajewska and Katarzyna Coco Sledz, with styling by Jakob Kjelgaard, hair by Claire Grech, and makeup by Min Kim.

Style

Editorial, Vertical, Commercial, Monochrome

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Jet Black (80%)
Pure White (20%)

Background

Street

Context

Advertising Campaign