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Project'Decade of the Rose' 2024 Ad Campaign
Model wearing a white lace head covering and bold red lipstick against a solid black background for Magda Butrym campaign

'Decade of the Rose' 2024 Ad Campaign 2024

Associated creatives

Magda Butrym
Magda ButrymCreative Director
Warsaw Creatives
Warsaw CreativesAgency
Vitali Gelwich
Vitali GelwichPhotographer
Tatiana and Karol
Tatiana and KarolVideographer
Malgosia Bela
Malgosia BelaModels
Jakob Kjelgaard
Jakob KjelgaardStylist
Claire Grech
Claire GrechHair
Min Kim
Min KimMakeup
Maria Gajewska
Maria GajewskaArt Direction
Katarzyna “Coco” Śledź
Katarzyna “Coco” ŚledźArt Direction
Anna Szczęsny
Anna SzczęsnySet Designer
Maanam “Szał niebieskich ciał”
Maanam “Szał niebieskich ciał”
Warsaw
WarsawLocation
Poland
PolandLocation

Tags

woman in white lace head coveringwhite lace head coveringlace head coveringwoman with red lipstickmodel malgosia belamalgosia bela

Description

This striking portrait from Magda Butrym's 2024 'Decade of the Rose' ad campaign features model Malgosia Bela photographed by Vitali Gelwich. The subject wears an intricate white lace head covering and a strapless black garment, highlighted by a stark contrast against a seamless black background. Her look is punctuated by bold red lipstick and bleached eyebrows, creating a dramatic, art-directed aesthetic. The campaign was styled by Jakob Kjelgaard with art direction by Maria Gajewska and Katarzyna Coco Śledź.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

Black Seamless

Context

Advertising Campaign