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BrandLouis Vuitton
ProjectHoliday 2024 Ad Campaign
Gourmet chocolates and festive tree-shaped confections arranged on a glossy blue patterned surface for Louis Vuitton Holiday campaign.

Louis Vuitton Holiday 2024 Ad Campaign 2024

Associated creatives

If there is one
If there is oneAgency
Charles Levai & Kevin Tekinel
Charles Levai & Kevin TekinelCreative Directors
Julien Martinez Leclerc
Julien Martinez LeclercPhotographer
Angelina Kendall
Angelina KendallModels
Awar Odhiang
Awar OdhiangModels
Cherif Douamba
Cherif DouambaModels
Hejia Li
Hejia LiModels
Mathieu Simoneau
Mathieu SimoneauModels
Ridzman Zidaine & Sara Caballero
Ridzman Zidaine & Sara CaballeroModels
Victoria Sekrier
Victoria SekrierStylist
Karim Belghiran
Karim BelghiranHair
Aurore Gibrien
Aurore GibrienMakeup
Lope Serrano
Lope SerranoCasting Director

Tags

chocolate treechocolate confectionsgourmet chocolateschocolate boxesfestive chocolates

Description

A promotional still life image created for the Louis Vuitton Holiday 2024 ad campaign featuring luxury holiday chocolates and confections. The arrangement includes a sculptural red and dark chocolate tree, boxes of assorted chocolates, and a cream-topped pastry roll on a glossy deep blue surface patterned with glowing white monogram-style stars. The lighting is clean and directional, casting subtle reflections across the reflective surface below the treats. Creative direction by Charles Levai and Kevin Tekinel, with photography by Julien Martinez Leclerc.

Style

Horizontal, Commercial, Glossy, Minimalist

Techniques

3D render / CGI

Industries

CPG / Packaged Food

Color

Chocolate (50%)
Crimson (30%)
Pure White (20%)

Background

3D Rendered Scene

Context

Advertising Campaign