Loewe Spring 2024 Men's Ad Campaign 2024

Description

Photographed by David Sims for Loewe's Spring 2024 men's ad campaign, this studio image features a man standing atop a circular platform bordered by glowing lightbulbs. He wears a cream-colored knit sweater featuring diamond argyle patterns in yellow, blue, and purple, paired with shimmering blue textured trousers and brown shoes. In one hand, he holds a dark burgundy leather handbag, while his other hand reaches toward his head. The composition is set against a plain white background with bold black typography at the top reading Loewe. Styled by Benjamin Bruno with hair by Duffy and makeup by Lucia Pieroni, the campaign reflects a refined studio aesthetic.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign