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  • ·Loewe Fall 2024 campaign portrait of Daniel Craig
BrandLoewe
ProjectFall 2024 Ad Campaign
Daniel Craig seated on a stool wearing a dark leather jacket and tan trousers against a plain white background

Loewe Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
David Sims
David SimsPhotographer
Greta Lee & Daniel Craig
Greta Lee & Daniel CraigTalent
Benjamin Bruno
Benjamin BrunoStylist
Duffy 
Duffy Hair
Lucia Pieroni
Lucia PieroniMakeup
Ama Quashie
Ama QuashieManicurist
Holmes Production
Holmes ProductionProduction
Poppy Bartlett
Poppy BartlettSet Designer

Tags

daniel craigdaniel craig portraitman seated on stoolman wearing leather jacketleather jackettan trousersdark boots

Description

This portrait from the Loewe Fall 2024 ad campaign features actor Daniel Craig photographed by David Sims. Craig is seated on a metal-frame stool against a clean white seamless studio background. He wears a dark leather zip-up jacket with a prominent collar over a black shirt, paired with relaxed tan trousers and dark leather boots. The studio lighting is soft and even, highlighting the textures of the leather and garments while creating gentle shadows. The composition is vertically oriented with bold uppercase branding visible across the top.

Style

Editorial, Vertical, Warm, Clean

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Camel (40%)
Jet Black (40%)
Espresso (20%)

Background

White Seamless

Context

Advertising Campaign