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BrandLoah Beer Co.
ProjectBrand Identity
Three promotional posters for Loah Beer Co mounted on a concrete wall displaying yellow panels and a green lager can poster.

Loah Beer Co. Brand Identity 2023

Associated creatives

Fred Trevor
Fred TrevorGraphic Design
Waldemar Stepien
Waldemar StepienIllustration
Ben Slater
Ben SlaterPhotography
Caitlin Isola
Caitlin IsolaPhotography

Tags

loah beer canbeer canloah beeradvertising posterspostersloah brandingbeer advertising

Description

This outdoor advertising campaign image showcases three framed promotional posters for Loah Beer Co mounted on a textured grey concrete wall above a sidewalk. The outer two posters feature vibrant yellow backgrounds with serif typography reading Find us in the fridge and Blue Sky Drinking alongside blue sky and cloud inset graphics. The central poster presents a bright green backdrop with a condensation-covered Loah lager can angled diagonally. The composition is captured with clean lighting and minimal framing.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Alcoholic Beverages

Color

Golden Yellow (50%)
Forest Green (30%)
Sky Blue (20%)

Background

Street

Context

Out of Home (OOH)