KNWLS KNWLS x G-Star Raw 2025 Campaign 2025

Description

A close-up shot highlights low-rise washed denim jeans from the KNWLS x G-Star Raw 2025 campaign, photographed by Jet Swan with art direction by Jamie Reid and styling by Georgia Pendlebury. The composition focuses tightly on the model's midriff and hips, showcasing the distinct curved pocket construction, button closure, and weathered texture of the fabric. Typography for KNWLS and G-STAR is placed across the center front. Crisp, directional lighting emphasizes the textural fade, seams, and structured silhouette of the denim against a minimalist backdrop.

Style

Vertical, Commercial, Desaturated, Tactile

Techniques

Soft Light

Industries

Designer Fashion

Color

Background

White Seamless

Context

Advertising Campaign