Brand
ProjectBrand Identity

Indigo Brand Identity 2022
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Description
A large outdoor billboard is mounted on the brick exterior of an urban building surrounded by multi-story city architecture. The billboard features a split design with a vibrant orange panel on the left containing the Indigo logo and pink typography that reads Open a new chapter. The right panel displays a portrait of a young person with dark curly hair looking down and reading an open book. Small spotlight fixtures line the top edge of the billboard structure above the display.