Description

Product photograph showcasing the brand identity for Idle Hour, created by design agency Praktika. A cylindrical silver metal tea tin rests horizontally on a seamless white studio background with a subtle gradient shadow. A pale blue paper label is affixed to the side with dark typography, while a wooden spoon holding a heap of vibrant green ceremonial matcha powder rests on top of the container. Loose green powder is scattered on the surface below the tin. The lighting is clean and directional, casting soft reflections across the metallic surfaces.