Idle Hour Brand Identity 2026

Description

This product image showcases a cylindrical metallic tin for Idle Hour's ceremonial grade matcha, featuring a light blue rectangular label with printed text including time and weight details. A prominent horizontal motion blur effect distorts the right side of the tin, creating a dynamic sense of movement. The product sits against a clean, neutral gradient background with soft studio lighting reflecting off its polished metallic surface. Below the blue label, white hand-drawn style typography is visible on the body of the tin. Praktika contributed design for the brand identity project.

Style

Vertical, Commercial, Clean

Techniques

Long exposure

Industries

Beverages

Color

Background

White Seamless

Context

E-commerce / Product