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BrandHOWL
ProjectBrand Identity
Open magazine spread for HOWL brand identity showing a person in a beanie and white t-shirt on the left and a headwear catalog page on the right

HOWL Brand Identity 2019

Associated creatives

Actual Source
Actual SourceGraphic Design

Tags

magazine spreadbrand identitycatalog layouthowl brandheadwear catalog

Description

This open magazine spread showcases the brand identity for HOWL. The left page features a photograph of an individual wearing a beanie and a white t-shirt against a blurred urban background, accompanied by typography reading HOWL. The right page displays a minimalist product catalog layout detailing various headwear items such as waffle, slash, and sonic beanies with associated page numbers. Clean typographic grids and stark layouts define the editorial style.

Style

Editorial, Horizontal, Clean

Techniques

Typography

Industries

Digital Media & Publishers

Color

Pure White (50%)
Jet Black (50%)

Context

Editorial