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Graphic layout featuring bold distressed typography and a small inset image of a man by a motorcycle.

Rennie Solis, Photographer, Los Angeles

About

This graphic print advertisement features a stark black background with heavy distressed textures and grunge effects. On the right side, large distressed block capital letters read: MADE OF A HELL OF A LOT MORE THAN JUST LEATHER. In the lower center, a small emblem and minor text are visible. On the left side, a smaller framed inset image shows a man wearing a dark jacket standing near a motorcycle inside a garage or workshop setting, with bright light streaming in from the background. The composition employs stark contrast and graphic framing techniques.

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Background

Solid Colour

Context

Out of Home (OOH)