ProjectBrand Identity

Brand Identity 2021
Associated creatives
Tags
Description
This image features a graphic design project for a brand identity created by Houston Group. The vertical composition shows a deep purple book cover placed flat on a light grey textured background. Large, bold lilac typography runs vertically down the left and right edges, displaying the text OXFORD and & FOLEY. Centered between them is smaller white lettering spelling DARLINGHURST. The overall design is clean, minimalist, and exhibits sharp typographic hierarchy.
Style
Artistic, Vertical, Clean, Minimalist
Techniques
Typography
Color
Plum (70%)
Lilac (30%)
Background
White Seamless
Context
Advertising Campaign, Website / Web