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BrandH&M
ProjectH&M & NEW YORK: Chapter 1 2026 Campaign
Paloma Elsesser wearing a grey ringer t-shirt and wide-leg blue jeans against a plain white background for H&M New York campaign.

H&M H&M & NEW YORK: Chapter 1 2026 Campaign 2026

Associated creatives

Rafael Pavarotti
Rafael PavarottiPhotographer
Jacob K
Jacob KFashion Editor/Stylist
Mustafa Yanaz
Mustafa YanazHair Stylist
Diane Kendal
Diane KendalMakeup Artist
Ricky Michiels
Ricky MichielsCasting Director
John Turturro
John TurturroActor
Cortisa Star
Cortisa StarEntertainer
Ice Spice
Ice SpiceEntertainer
Kai Schreiber
Kai SchreiberModel
Liya Kebede
Liya KebedeModel
Luca Fersko
Luca FerskoModel
Paloma Elsesser
Paloma ElsesserModel
Jay Guapo
Jay GuapoContent Creator
Lynn Yaeger
Lynn YaegerSelf

Tags

paloma elsesserpaloma elsesser modelingwoman wearing grey ringer t shirtwoman in blue jeansgrey ringer t shirtringer t shirtt shirtwide leg blue jeansblue jeansjeans

Description

Model Paloma Elsesser poses in a grey ringer t-shirt layered over a white underlayer and distressed wide-leg blue jeans against a clean, bright white background. Captured by photographer Rafael Pavarotti for the H&M and New York Chapter 1 2026 campaign, the studio portrait features fashion styling by Jacob K, hair by Mustafa Yanaz, and makeup by Diane Kendal. The lighting is crisp and even, highlighting the casual apparel against a seamless backdrop.

Style

Editorial, Vertical, Clean

Industries

High Street Fashion

Color

Medium Grey (50%)
Denim (50%)

Background

White Seamless

Context

Advertising Campaign