Brand
ProjectH&M Loungewear

H&M H&M Loungewear 2025
Associated creatives
Tags
Description
Model Itshak Vanunu poses while adjusting a black fabric eye mask over his eyes in this campaign shot for H&M Loungewear, photographed by Rasmus Weng Karlsen. Reclined on white bedding, he wears an open black textured loungewear robe and silver rings on both hands. Direct flash lighting creates sharp contrast between the deep black apparel, dark curly hair, and clean white background.