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Brand
H&M
ProjectInbetween
Woman wearing dark sunglasses and black bomber jacket talking on a smartphone outdoors

H&M Inbetween 2025

Associated creatives

Adam Katz Sinding
Adam Katz SindingPhotographer
Melodie Jeng
Melodie JengPhotographer

Tags

woman talking on phonewoman talking on smartphonewoman in black bomber jacketblack bomber jacketbomber jacketwomansmartphone

Description

This portrait from the Inbetween project for H&M features a woman standing outdoors while talking on a smartphone. She wears a dark zip-up bomber jacket and a dark skirt, accessorised with dark sunglasses. The natural daylight casts clean highlights on her outfit against an urban street background. Photographed with an editorial style, the composition captures a candid moment in motion.