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Brand
ProjectInbetween
Blonde model wearing an oversized grey hoodie, bomber jacket, and black patent thigh-high boots walking on a city street.

H&M Inbetween 2025

Associated creatives

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Description

A street style diptych captures a blonde model walking along an urban roadway in natural daylight. She wears an oversized heather grey hooded sweatshirt with the hood up, paired with a slouchy, faded grey-olive bomber jacket draped casually off her shoulder. Her look is styled with a frayed black mini skirt and statement black patent leather thigh-high boots. In one hand, she holds a dark takeaway coffee cup while moving past city traffic and pedestrians.

Style

Editorial, Horizontal, Gritty

Techniques

Natural light

Industries

High Street Fashion

Color

Medium Grey (40%)
Jet Black (30%)
Taupe (30%)

Background

Street

Context

Editorial