Brand
ProjectDark Coffee

H&M Dark Coffee 2024
Associated creatives
Tags
Description
This fashion editorial portrait from the H&M project Dark Coffee features a model standing outdoors against a white brick wall. The subject wears a long dark coat and dark shoes, captured in natural sunlight that casts distinct shadows across the paved ground and wall. The composition employs a vertical framing style with soft, natural lighting and warm color grading. Photography is credited to Rodrigo Carmuega, with fashion styling by Lisa Lindqwister and art direction by Emelie Engstrand.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (70%)
Beige (30%)
Background
Residential Building
Context
Advertising Campaign, Editorial

