BrandHelmut Lang
ProjectHelmut Lang Summer 2026

Helmut Lang Helmut Lang Summer 2026 2026
Associated creatives
Tags
Description
Model Ahmed Richards poses in an oversized black single-breasted blazer paired with relaxed black tailored trousers and a clean white crewneck t-shirt for Helmut Lang Summer 2026. Photographed by Johnson Lui, the scene utilizes crisp, high-contrast directional lighting to cast a defined silhouette across geometric white studio walls. Black leather dress shoes complete the modern minimalist tailoring.
Style
Editorial, Horizontal, Clean, Minimalist
Techniques
Hard Light
Industries
Designer Fashion
Color
Jet Black (70%)
Pure White (20%)
Background
Set-dressed
Context
Advertising Campaign

