Hello Fresh Brand Identity 2020

Description

A top-down flat lay showcases an array of colourful die-cut stickers scattered across a clean white surface. The graphic elements feature playful illustrations of dog faces, paw prints, and text decals with slogans including 'Boris & Horton' and 'Oh My Dog'. A clear plastic pouch with a bright yellow slider seal sits partially open among the scattered stickers. The design employs a cohesive palette of royal blue, rust orange, and soft cream. The composition is bright, clean, and characteristic of modern brand identity design for Hello Fresh.