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BrandGucci
ProjectHoliday 2024 Ad Campaign
Woman in monogram cardigan and skirt leaning against red wall wearing a shoulder bag for Gucci Holiday campaign

Gucci Holiday 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev
Marcell RevDirector
Jessica Chastain
Jessica ChastainModels
 Chris Colvin
 Chris ColvinModels
Hiandra Martinez
Hiandra MartinezModels
Kendall Jenner
Kendall JennerModels
Lineisy Montero
Lineisy MonteroModels
and Nile Winchester
and Nile WinchesterModels
Francesca Burns
Francesca BurnsStylist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Yagamoto
YagamotoMovement Director

Tags

woman wearing monogram cardiganmonogram cardigancardiganwoman wearing skirtskirtshoulder baghandbag

Description

This portrait from the Gucci Holiday 2024 ad campaign features a woman wearing a monogram patterned knit cardigan and matching skirt, accessorized with a metallic-accented shoulder bag. She leans against a vibrant red structural background with vertical gold trim. The lighting is clean and direct, highlighting the crystal embellishments and subtle gradient textures of the knitwear. The creative direction was led by Sabato De Sarno, with art direction by Riccardo Zanola, photography by Anthony Seklaoui, and styling by Francesca Burns.

Style

Vertical, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Camel (70%)
Espresso (30%)

Background

Set-dressed

Context

Advertising Campaign