Logo
  • Home
  • ·Media
  • ·Gucci Holiday 2024 Ad Campaign fashion portrait
Brand
Gucci
ProjectHoliday 2024 Ad Campaign
Model wearing white tank top with Gucci logo and black leather jacket holding a black quilted handbag against red background

Gucci Holiday 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Anthony Seklaoui
Anthony SeklaouiPhotographer
Marcell Rev
Marcell RevDirector
Jessica Chastain
Jessica ChastainModels
 Chris Colvin
 Chris ColvinModels
Hiandra Martinez
Hiandra MartinezModels
Kendall Jenner
Kendall JennerModels
Lineisy Montero
Lineisy MonteroModels
and Nile Winchester
and Nile WinchesterModels
Francesca Burns
Francesca BurnsStylist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Yagamoto
YagamotoMovement Director

Tags

model holding black handbagmodel holding handbagmodelblack handbagquilted handbagleather handbagblack leather jacketleather jacketwhite tank toptank top

Description

This fashion portrait from the Gucci Holiday 2024 ad campaign features a model framed against a solid red backdrop. The model wears a white ribbed tank top with the Gucci logo visible on the strap, layered beneath an open black leather jacket with shearling trim, and dark trousers. A black quilted leather handbag with a chunky gold chain strap is held centrally in the frame. The lighting is direct and warm, highlighting the textures of the leather, fabric, and hardware. Anthony Seklaoui served as photographer for the campaign, with art direction by Riccardo Zanola and styling by Francesca Burns.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (30%)
Gold (20%)

Background

Coloured Seamless

Context

Advertising Campaign