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Brand
Gucci
ProjectFall 2024 Ad Campaign
Polished gold link bracelet displayed in a circular shape against a plain grey background casting soft shadows.

Gucci Fall 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo Zanola
Deo Suveera & Pamela Dimitrov
Deo Suveera & Pamela DimitrovPhotographers
Emanuele Cantò
Emanuele CantòDirector
Agel Akol
Agel AkolModels
Ana Rossolovich
Ana RossolovichModels
Chloe Oh
Chloe OhModels
and Achille Genet
and Achille GenetModels
Francesca Burns
Francesca BurnsStylist
Claire Grech
Claire GrechHair
Janeen Witherspoon
Janeen WitherspoonMakeup

Tags

gold link braceletgold braceletlink braceletbracelet

Description

This image presents a polished gold link bracelet arranged in a clean circular composition for the Gucci Fall 2024 ad campaign. Creative direction is led by Sabato De Sarno, with photography by Riccardo Zanola, Deo Suveera, and Pamela Dimitrov, and styling by Francesca Burns. The piece is captured against a seamless grey backdrop that highlights its reflective metallic surface and intricate link design. Soft directional lighting casts distinct, gentle shadows beneath the jewelry, emphasizing its three-dimensional form. The minimalist studio setup focuses entirely on the craftsmanship and luxury finish of the accessory.

Style

Commercial, Square, Clean, Polished

Techniques

Macro, Natural light

Industries

Jewellery

Color

Gold (100%)

Background

Grey Seamless

Context

Advertising Campaign