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BrandFussy
ProjectBrand Identity
Fussy brand identity packaging including a brown cardboard box with stickers and two sleek refillable deodorant cases on concrete.

Fussy Brand Identity 2021

Associated creatives

Two Times Elliott
Two Times ElliottGraphic Design

Tags

fussy deodorant packagingfussy deodorantdeodorant packagingcardboard shipping boxshipping boxpastel deodorant casesdeodorant cases

Description

This brand identity project for Fussy features product packaging displayed on a textured concrete surface under natural lighting. A cardboard shipping box is sealed with printed tape and decorated with various colourful, graphic stickers bearing phrases like clean and vegan. Beside the box rest two smooth, rounded, refillable deodorant cases in soft pastel tones of pink and mint green, reflecting clean minimalist design principles.

Style

Horizontal, Commercial, Earthy, Clean

Techniques

Natural light

Industries

Cosmetics

Color

Beige (50%)
Blush (20%)
Mint (20%)

Background

Concrete Texture

Context

E-commerce / Product