Fox Sports Brand Identity 2024

Description

This dynamic motion design piece for Fox Sports features energetic sequences of professional football players celebrating goals in their national team kits. Bold typographic elements featuring player names sweep across vibrant yellow, blue, and red backgrounds. The brand identity project was created with contributions from THRU, David Rinman, Ricardo Rey, and Facundo Capece. The rapid cuts and high-contrast color palette deliver an engaging broadcast identity package.