Fox Sports Brand Identity 2024

Description

This visual features football star Lionel Messi wearing the Argentina national team jersey with outstretched arms in a celebratory pose. Large, bold blue typographic overlays reading MESSI intersect the composition diagonally across the frame. The background is a dimly lit stadium setting with soft depth of field. The project is Fox Sports Brand Identity, created with contributions from THRU, David Rinman, and Facundo Capece.

Style

Horizontal, Commercial, Graphic

Techniques

VFX / visual effects

Industries

Soccer

Color

Context

Advertising Campaign