Brand Identity 2023

Description

An architectural still life photograph showcasing a carefully balanced sculptural arrangement of raw building materials. A textured beige porous block supports a pale pink circular disc and a curved dark terracotta element, while standing beside a stepped terracotta brick fragment. The composition is set against a seamless neutral beige background with soft, even lighting that emphasizes the tactile qualities of stone, clay, and masonry. Created for the brand identity project by the Finnish Association of Architects, with photography by Atte Tanner, graphic design by Sofia Pusa, and set design by Jenni Juurinen.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Color

Background

White Seamless

Context

Advertising Campaign