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BrandFerragamo
ProjectHoliday 2024 Ad Campaign
Stacked metallic cookware and trays garnished with desserts and cherries against a dark and light background

Ferragamo Holiday 2024 Ad Campaign 2024

Associated creatives

Maximilian Davis
Maximilian DavisFerragamo Creative Director

Tags

stacked cookware cookware stack metallic cookware metal pans serving trays dessert garnishes cherries

Description

This still life product image from the Ferragamo Holiday 2024 ad campaign features a precariously balanced, sculptural stack of polished metal cookware, pans, and serving trays resting on a reflective surface. The arrangement is artfully garnished with various small desserts, including gelatin treats topped with whipped cream, cherries, and glazed pastries. The composition is set against a split backdrop with a stark black upper half and a bright, illuminated lower horizontal plane. The clean studio lighting emphasizes the reflective metallic surfaces and the vibrant colors of the culinary accents. The sophisticated staging highlights the intersection of luxury goods and culinary artistry.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

3D render / CGI

Industries

Luxury Fashion Houses

Color

Silver (metallic) (70%)
Jet Black (30%)

Background

White Seamless

Context

Advertising Campaign