BrandFerragamo
ProjectHoliday 2024 Ad Campaign

Ferragamo Holiday 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This commercial advertising image features a structured red leather handbag displayed against a contrasting studio background. A large, reflective metallic red foil bow is attached to the left side of the handbag, catching the light with a glossy sheen. The bag features twin top handles, a hanging clochette, and a metal clasp detail on the front. The lighting is focused and warm, creating a dramatic gradient from deep red at the top to a bright white reflective surface at the base. The composition centers the product as the hero of the shot, created for the Ferragamo Holiday 2024 campaign under creative direction by Maximilian Davis.
Style
Vertical, Commercial, Warm, Glossy, Polished
Industries
Bags & Accessories
Color
Cherry (70%)
Silver (metallic) (30%)
Background
Gradient
Context
Advertising Campaign
