ProjectHoliday 2024 Ad Campaign

Holiday 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This top-down photograph for the Ferragamo Holiday 2024 ad campaign features a black patent leather loafer as the central subject. The shoe showcases a glossy finish, a prominent black strap across the vamp, and a metallic gold buckle detail. Inside the shoe, the red insole bears the Ferragamo brand name in gold lettering. The footwear rests against a crisp white backdrop, partially overlapping a crumpled sheet of reflective red metallic foil in the upper right corner. The lighting is clean and directional, highlighting the high-gloss texture of the leather and the reflective properties of the foil.
Style
Vertical, Commercial, Glossy, Minimalist
Industries
Footwear
Color
Jet Black (70%)
Gold (30%)
Background
White Seamless
Context
Advertising Campaign
