Various Campaigns Estrid 2024

Description

A four-panel commercial grooming campaign for Estrid captured by photographer Jonathan Baron with creative direction by Paolo Princi. The grid layout showcases a man with braided black hair across various stages of shaving against a neutral grey seamless studio background. The top panels feature a profile view in a pink collared jacket and an extreme close-up highlighting a half-shaved beard. The lower panels depict the model presenting an olive green ergonomic razor and posing clean-shaven in a black ribbed tank top with layered gold pendant necklaces.

Style

Vertical, Commercial, Clean, Polished

Techniques

Soft Light

Industries

Skincare

Color

Background

Grey Seamless, Sports Venue

Context

Advertising Campaign