Brand
ProjectEstrid

Various Campaigns Estrid 2024
Associated creatives
Tags
Description
A four-panel commercial campaign for Estrid, photographed by Jonathan Baron with creative direction by Paolo Princi. The sequence follows a man throughout a facial grooming and shaving process against a neutral grey studio backdrop, highlighting stages with a full beard, half-shaved facial hair, close-up trimming with a blue electric razor, and a fully clean-shaven portrait. The subject is styled in a white crew-neck t-shirt and a textured light grey overshirt, accessorized with minimalist silver jewelry.
Style
Vertical, Commercial, Clean
Techniques
Collage, Soft Light
Color
Light Grey (50%)
Pure White (30%)
Jet Black (20%)
Background
Grey Seamless, Sports Venue
Context
Advertising Campaign