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Four-panel grid showing a man before, during, and after shaving his beard with an electric razor against a grey studio backdrop.

Various Campaigns Estrid 2024

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Description

A four-panel commercial campaign for Estrid, photographed by Jonathan Baron with creative direction by Paolo Princi. The sequence follows a man throughout a facial grooming and shaving process against a neutral grey studio backdrop, highlighting stages with a full beard, half-shaved facial hair, close-up trimming with a blue electric razor, and a fully clean-shaven portrait. The subject is styled in a white crew-neck t-shirt and a textured light grey overshirt, accessorized with minimalist silver jewelry.

Style

Vertical, Commercial, Clean

Techniques

Collage, Soft Light

Color

Light Grey (50%)
Pure White (30%)
Jet Black (20%)

Background

Grey Seamless, Sports Venue

Context

Advertising Campaign