Erdem 20th Anniversary collection 2026

Description

Captured for Erdem's 20th Anniversary collection, this striking fashion editorial features model Majda John Peter posed centrally between two large, distressed wooden artist canvases. A dynamic cloud of sheer white fabric floats in mid-air directly above and around the figure, creating a theatrical and sculptural composition. The model wears a patterned floral coat with light green and beige tones. The moody, dark interior setting features a high arched window in the background and atmospheric lighting directed by photographer Daniel Archer, with set design by Tobias Blackmore.

Style

Editorial, Vertical, Moody, Raw

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign, Editorial