El Primo Sanchez Brand Identity 2023

Description

An orange hexagonal pencil lies diagonally across a glossy orange tiled background with white grout lines. The pencil features a silver metal ferrule, a white eraser, and black printed text along its side. Warm, direct lighting casts a sharp shadow to the right of the pencil, highlighting the glossy ceramic texture of the tiles. This brand identity piece for El Primo Sanchez was photographed by Steven Woodburn and Foliolio with graphic design by The Bar Brand People.

Style

Horizontal, Commercial, Warm, Clean

Color

Background

Stone Texture

Context

Advertising Campaign