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BrandDunhill
ProjectSpring 2025 'Chapter One - Town' Ad Campaign
Man wearing a dark suit and glasses seated inside a car with a black leather tote bag on the floor in front of him.

Dunhill Spring 2025 'Chapter One - Town' Ad Campaign 2025

Associated creatives

Simon Holloway
Simon HollowayDunhill Creative Director
Francisco Salvadó
Francisco SalvadóArt Director
Luis Alberto Rodriguez
Luis Alberto RodriguezPhotographer
Jino Chun
Jino ChunModels
Quentin Demeester
Quentin DemeesterModels
Shaun De Wet
Shaun De WetModels
Stan Taylor
Stan TaylorModels
Tom Guinness
Tom GuinnessStylist
Adam Hindle
Adam HindleCasting Director

Tags

man in dark suitdark suitmansuitblack leather tote bagblack leather bagleather tote bagtote bagleather bag

Description

This vertical advertising campaign image for Dunhill features a man seated comfortably in the back of a vintage vehicle, captured by photographer Luis Alberto Rodriguez with art direction by Francisco Salvadó. The subject wears a sharply tailored dark suit, necktie, and metallic-rimmed glasses, posed with one leg crossed over the other. In the foreground on the car floor sits a prominent black leather tote bag, accompanied by additional leather cases resting beside the seat. Natural daylight filters through the vehicle windows, highlighting the rich textures of the leather goods and tailored wool garments. The composition is part of the Spring 2025 Chapter One Town project, showcasing refined menswear and accessories under the creative direction of Simon Holloway.

Style

Vertical, Commercial, Desaturated, Warm

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Navy (50%)

Background

Carpark

Context

Advertising Campaign