Duffle Brand Identity 2024

Description

A digital advertising screen mounted on a concrete pillar in a transit station displays vibrant purple and black brand identity graphics for Duffle. The motion sequence cycles through bold promotional messaging including you shop, we will drop and all shops, one app, featuring clear typographic layouts and app store badges. Commuters move past the display with motion blur while overhead lighting illuminates the station corridor. The clean graphic design emphasizes high-contrast purple and black visuals suited for out of home media.