BrandDKNY
ProjectHoliday 2024 Ad Campaign

DKNY Holiday 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Captured by photographer Christian MacDonald for the DKNY Holiday 2024 campaign, this urban night scene features a model leaning against a classic yellow taxi cab. The subject wears an elegant black sleeveless dress and dark trousers, holding a small black clutch accessory. Snow or light precipitation falls through the frame, illuminated by city lights in the background. The composition employs a vertical framing style with direct flash lighting creating sharp highlights and deep shadows. The DKNY brand logo appears prominently at the base of the frame.
Style
Editorial, Vertical, Warm, Clean
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Jet Black (70%)
Background
Street
Context
Advertising Campaign
